Welcome to the Sales Management course! This course introduces you to the essential concepts, strategies, and skills required to effectively manage sales activities in a modern business environment. Throughout this course, you will learn about sales planning, personal selling, customer relationship management, sales communication, negotiation, sales force management, motivation, and sales performance evaluation. The course is designed to be practical and engaging, helping you connect theoretical concepts with real-world sales situations. Let’s begin this learning journey and develop the skills needed to become an effective sales professional!